PINE BLUFF, AR – The Pine Bluff Police Department has announced its plans to launch an SMS crime fighting strategy.

According to a release, citizens in Jefferson County can now send anonymous text and web tips to the Pine Bluff Police Department.

The service, called TipSoft, allows citizens to send anonymous tips online or by sending a text message to “CRIMES” (274637) with the keyword PBPD from a mobile phone.

“The widespread use of text messaging makes it easy for the public to help law enforcement agencies fight crime,” said Chief Brenda Davis-Jones. “And with TipSoft, they can know that it’s safe for them to do the right thing without ever disclosing their identity.

TipSoft, which is made by CrimeReports, allows agencies and members of the public to have a two-way dialog that is completely secure and anonymous.

The service specifically allows text message providers to remain anonymous by encrypting the text messages, assigning them a unique alias and ID, and routing them through secure servers, protecting the personal details of the information provider.

“Pine Bluff PD is demonstrating its commitment to the public and to public safety by using technology to prevent, reduce and solve crime,” says Greg Whisenant, founder and CEO of CrimeReports. “With TipSoft, agencies can invite the public to take an active role in making their communities safer.”

Citizens are encouraged to use TipSoft to report information about any non-urgent illegal activity, such as unsolved cases, vandalism, theft, the sale and distribution of drugs or information about crimes that are being planned in the community or in schools.